El BookClub
Overview
This project was born from the friendship between two women, Isa and Alba, united by their passion for literature, reading, and writing. Through their conversations about books and literary experiences, the idea emerged to create a community for people who share that same interest. The goal was to build a welcoming and trustworthy space where literature becomes the meeting point. A place to converse, share perspectives, connect with others, and experience reading in a more meaningful and shared way.
- Industry //
- Digital Platform // Podcast
- What we did //
- Branding
- Services //
- Branding
Challenge
Transmit through illustration a sense of nostalgia and the physical world reading a physical book, the smell of its pages, the signature of an author. A graphic style aimed at creating a cozy and relaxed atmosphere.